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In Reply to: RE: Five bucks posted by triodesteve on August 28, 2015 at 08:54:58
(nt)
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I think that is sold directly to TJ's at a national level (although I might be wrong.) So there is no distributor to take his/her cut. Still, just trucking it around the country has gotten expensive.
A friend suggested the Aussie govt is subsidizing the wine industry and that may explain the $5.00 a bottle cost. Spain also had lots of gov't subsidies going on...not sure if that still happens.
...I believe it is bulk wine made by Bronco in Modesto, the largest wine producer in the country - and sold directly to TJs.A guy who works for Bronco once told me "everybody uses our juice in their wine".
I said event he high end wineries - how can that be?
He said because they are only required to use 75% of their grapes and the other 25% can come from anywhere.
Edits: 09/01/15
I'm not sure what he could mean by 75/25% I can buy wine from anyone and bottle it under my label. There is no labeling that identifies origin (except estate I guess.) Even "estate" doesn't have to be my property though.
Many wineries get so big that they contract out. For example, St Michele has wine made for them all over the state. They just don't have enough physical space.
Hi end wineries would never buy bulk form Bronco unless it was for a second brand. I've never seen the place but I'm sure its a commodity factory....some things you just can't replicate at that size.
I
...for the wine to be designated "Napa" for example, 75% of the grapes must come from Napa.
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